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HITS Hosts Fiesta Day Fun At 2004 Indio Desert Circuit

INDIO, CA (February 6, 2004)—Horse Shows In The Sun (HITS) is pleased to announce that the fourth annual Fiesta Day, presented by Nextel and Avis Rent A Car, will take place on March 14th from noon to 2pm at the HITS Indio Desert Horse Park. Fiesta Day celebrates the Hispanic heritage of the Coachella Valley, while also recognizing the tremendous contribution made by the Hispanic men and women who work in the horse industry.

Fiesta Day will offer a host of fun activities for parents and their children including, strolling mariachis, a Charro exhibition by a skilled Mexican horseman, free pony rides, face painting, a bouncy house, plus educational activities and career information. In addition, a mouthwatering array of traditional food will be offered by local restaurants throughout the day on the showgrounds. Admission is $5 for adults; children 12 and under are free.

Growing numbers of Hispanic workers, many with horse experience in their native countries, are taking advantage of the numerous opportunities available in the horse industry. With the reputation of being particularly good horsemen, it is not surprising that the U.S. equine industry has embraced the Hispanic worker. For many, especially those who rise to become farriers, trainers, and professional riders, the skills they learn set them apart from their peers who pursue employment in less specialized industries. The experience and skills acquired can mean the difference between a job with an hourly wage, or a rewarding career that lasts a lifetime.

To complement the educational and career information aspects of Fiesta Day, a bilingual children's coloring book "El Mondo del Caballo/The World of the Horse" will be given free to all children attending the event. Young people attending will also receive a full-color pamphlet, Careers in the Horse Industry/Carerras en la Industria Equina. The pamphlet is bilingual Spanish and English, and provides information on the wide range of career opportunities available in the horse industry.

Coachella Valley Escaramuzas show off their colorful costumes on Fiesta Day.

Following the Fiesta Day activities, the grand finale of show jumping competition at the Indio Desert Circuit will take place in the Grand Prix fieldthe $150,000 Ford Grand Prix of the Desert. Top Grand Prix riders from the U.S. and abroad will compete for the largest single purse awarded over the six weeks of competition at the Indio Desert Circuit. Gerardo Tazzer, one of Mexico's most accomplished show jumping riders, will be there to delight the Hispanic spectators. Tazzer has competed in three Olympic Games and was the individual silver medalist at the 1979 Pan Am Games.

HITS Desert Horse Park features competition Wednesday through Sunday from 8am until approximately 4pm. Charities and charity events are always an integral part of the Indio Desert Circuit. This year at Indio, HITS is working with Boys & Girls Club of Coachella Valley, Boy Scouts of America, Indio Chamber of Commerce, Indio Sunrise Rotary, LaQuinta Rotary, Indio Senior Center, and Indio Police Cadets. These charities pre-sell tickets to the Grand Prix events and are the ticket-takers on Sundaysthey keep 100% of the proceeds from pre-sold tickets and receive a percentage of the gate.

Local school children enjoy a day at the Indio Desert Circuit.

Directions to HITS Desert Horse Park: Take I-10 to the Monroe Street exit in Indio. Go south approximately five miles to Avenue 52, and then turn right onto Avenue 52. Horse Show entrance is ½ mile on right. Tel: 760-775-7731; Fax: 760-775-7752.

For more information on HITS Indio Desert Circuit, including complete competition results, please visit .


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