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You’ve Got the Look

USTPA releases new corporate logo

(Wichita Falls, Texas) – Team penning just got a new look to a fairly new game in the horse industry as the United States Team Penning Association (USTPA) releases its new corporate logo today.

“The release of our new logo is just the first step in our new strategic marketing plan designed to grow this sport,” said USPTA President Ronnie Gebauer. “The logo represents what we believe to be the most critical part of the sport, and that is the team work needed in penning three head of cattle.”

With a design communicating the high energy of this fast-paced sport and reminiscent of other professional sport logos, the new logo depicts the letters “USTPA” and the words “United States Team Penning Association,” with three riders, both men and women, moving as a unit through the logo. Team penning requires a team of three riders to select three like-numbered cattle from a herd of 30 and move them to a small pen at the opposite end of the arena within as little as a sixty second time period. Cattle in the herd are numbered 0 to 9, with three cattle bearing each of those numbers. A number glued to their backs indicates the selected cattle.

The USTPA, the largest not-for-profit team penning association in North America, represents a membership of more than 6,000 team penning enthusiasts and manages, through USTPA Productions, team pennings that offer more than $1.2 million in cash and prizes annually.

 

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