FORUM FOR ALL
The British Equine Event, 3rd and 4th November at the NAC Stoneleigh Park, Warwickshire, is staging a Business Forum looking at marketing equine businesses, the liabilities of livery yard owners and government action for the post foot and mouth situation.
The Business Forum, now in its 3rd year has proved to be invaluable as a business information resource, offering practical advice on key issues affecting the equine industry. It will appeal to professionals from across the whole sector.
Bert Burns of Merial, (manufacturers of well-known brands including Eqvalan), focuses on ‘Marketing Your Business’ by helping professionals to identify business needs and develop strategies for satisfying the market place. Customer focus and service levels will be highlighted as well as planning for growth, quality marketing and sales strategies designed to help maximise profits.
For the legal low-down Richard Lane, Head of Litigation at Wright Hassall, takes a detailed look at the liabilities of the livery yard owner in relation to adjoining landowners and third parties. He also deals with the obligations the livery yard owner has for the horses in their possession and liabilities to customers who come to ride.
James Gray MP, Chairman for the Horse and Pony Taxation Committee, is covering the effects of the foot and mouth epidemic on the equine industry across the country by looking specifically at what the government can do now to help equine businesses as well as restore farming and rural industries.
The Business Forum is one of a number of attractions at the British Equine Event. It features a packed two-day demonstration programme staring some of the worlds top equestrian personalities, over 300 specialist trade stands, a varied and topical seminar programme, a Healthy Horse Focus and a feature on horse breeds.
The British Equine Event is organised by the Royal Agricultural Society of England in association with Your Horse and sponsored by Dodson & Horrell Ltd, Eqvalan and Intervet. It has fast become known as the biggest event of its kind offering everything for the horse and rider.